Fashion is a general term describing a certain style or manner of dress or a way of decorating one’s appearance. It can also describe the prevailing trends of clothing, accessories and even behavior. It is a huge industry that employs millions of people all over the world and is influenced by culture, economy, society, politics and the media.
There are many types of fashions – from haute couture to streetwear. The style of dress varies with age, social class and occupation. It is also influenced by geography and the weather. For example, in cold climates people wear warmer clothes and in warm places people wear lighter clothing. Fashions change quickly – in the blink of an eye a coat can go from being fashionable to out-of-date. This rapid change makes it difficult for a designer to determine what style will be in demand and how long it will last.
A fashion is generally considered to be in vogue when it has become popular amongst a large portion of the population. It can be difficult to trace how a fashion becomes popular – it is easy to see how short skirts and boots made it from England to Paris, or how jeans became so popular in America, but it is hard to see how hip-hop music made its way from the streets of the Bronx to the runways of London.
Most often a fashion is started by celebrities or other people who are considered to be popular with the public. They start to wear new or different clothes and those who like or respect them also start to wear the same style of clothes. Fashions can also be influenced by what is seen on TV or in the movies. For example, if the main characters in a movie wear a particular style of clothes then that will be the fashion for the rest of the audience.
Once a fashion has become popular it will generally continue to be in vogue for some time, even though it may lose its popularity at some point in the future. This is because it has been established that the fashion is in vogue and because people are used to seeing that particular look on their favorite stars or celebrities.
In order to keep a business profitable it is important for a fashion company to be able to predict what will be in vogue in the future and to produce accordingly. This is why a fashion company will have a team of experts who study and analyze the current and upcoming trends. This team will then make recommendations to the CEO or the fashion design company on what changes should be made in the collections. This process can be time consuming and expensive but it is necessary in the fast-paced and ever-changing industry of fashion.